You’ve probably heard of the term “design thinking”, but do you really know what it is?

Design thinking isn’t just a buzzword in Silicon Valley. It’s a creative problem-solving process at the core of most IT enterprises in the US and China which prioritizes the consumer’s needs and emphasizes collaboration between designers and users.

Whether you’re working in the private or public sector, on business or personal projects, everyone can benefit from this thinking process. Through design thinking, we can build innovative solutions that really work for our society.

This hands-on, activity-based session will help participants understand the principles of design thinking and apply the approach right away in brainstorming sessions, storyboard designs and prototype testing. After this workshop, you’ll be able to solve any business problem intuitively and effectively!

1.     The Five Phases of Design Thinking

2.     How to apply the approach to come up with innovative solutions

3.     How to execute ideas based on how real users think, feel and behave

4.     How to maximize significance and impact

This workshop will be led by Brigitte Neumann, Senior Consultant at CPC Consulting Beijing. An acknowledged specialist in driving innovation and creativity in companies, Brigitte will deliver a fun-filled learning session on design thinking that will evolve your thinking, discover unknown pain points and invent human-centric solutions.

You’re welcome to bring your children since Brigitte will be hosting a separate design thinking session for their own “business problems”!

Know more here: Click Me!