Gorge on Milk and Cookies at the 2016 Cookie Monster Charity Bake Off, Mar 20
Sweet toothed Beijingers: prepare to salivate. Lum Dim Sum and The Hutong’s third annual Cookie Monster Bakeoff is upon us Sunday (Mar 20), 2-5pm. Those lucky enough to have been selected based on the strength of their mouthwatering cookie dough creations gather at The Hutong, where they must now tempt local cookie fiends and vie for people’s and judge’s choice awards, along with all the tasty prestige that accompanies such a feat.
Event coordinator and founder Kristen Lum has plenty of incentives to run the event: it raises funds for a selected charity, is fun for all ages, gives amateur bakers a platform to showcase their wares, and more. However, Lum confesses: “The truth: I am the cookie monster and I just want an excuse to stuff my face with as many cookies as possible.” She adds, less jokingly: “Community events are a great excuse to get a large group of people with a shared interest together in one place doing what they love – in this case, baking and eating cookies – while also raising money for a good cause.”
Attendees are given a punch card upon arrival (RMB 150 at the door, RMB 100 for Hutong members, RMB 50 for children under 12), which grants them samples from each of the 20 bakers battling it out and one drink – hot milk, hot chocolate, or a hot toddy – courtesy of The Hutong.
Jon Ellis, a judge in 2015 and champion of the contest in its inaugural year, went on to found the now renowned, and highly successful, Big Bear Baked Goods – Ellis credits the Cookie Monster Bakeoff with much of his success. “It’s how I got my start,” he says, adding: “I entered the contest wanting to just show people what I could do, not thinking it would be of much consequence.”
However, his humble outlook was quickly proven wrong, as event goers eagerly asked where his store was located, or how they could purchase his tasty goodies. He’d tell them: ”I'm just a guy who likes to bake!” at first, but before long, “I started to have more validation in my ideas and answer: ‘I’m thinking about looking into opening a place’ and then ‘I'm going to open a place in the summer!’ Ultimately, as the day came to a close, I frantically went to try cookies, talk with a few of my compatriots, and vote.”
As Ellis began tidying up his station and head home from the surprisingly empowering event, it was announced that he had won the peoples' vote and judges’ votes. “I was, to say the least, surprised. It gave me the confidence that I needed to move forward.”
Ellis went on to help officiate the second bakeoff, in which he and his fellow judges picked Jordan Silva's Chewy Chocoholic Cookies, while Kinsey Morrow and Cara Gleeson's Cracker Jack Cookies won the people’s vote. Silvia is the chef at Eudora Station in Lidu, where customers can purchase the tasty deserts that helped her sway the judges.
RELATED: Bake The Hutong's 2015 Cookie Monster Charity Bake-Off Winning Recipes
As with previous winners, the 2016 people’s and judge’s choice will also be given the opportunity to host their very own cooking class at The Hutong, which the venue will publicize, providing them a chance to share their sweets and their recipes.
Visit the Cookie Monster Charity Bake Off event page for more information.
Photos courtesy of LumDimSum, Jon Ellis
