The global economy is encountering slowing down since the end of 2015, facing the new approach for entering China market with profitable business models, you need to know the most direct and less risky way for setting up your business and rethink your operational models.

This event is meant to guide foreign companies to see through the environment of China ecommerce, distinguish the challenges for the business entities and solutions for addressing your commerce.

Online retail is a part of B2C e-commerce and refers to a wide range of products is sold in the B2C e-commerce market, and these broadly fall under one of these product categories: apparel, footwear, and accessories; consumer electronics and electrical; beauty and personal care; infants and mothers; publications; food and beverages; and other products. The sheer consumption potential of China has resulted in the country gaining the interest of retailers across the world. While traditional retailing has a significant hold in the retail space in the country, e-commerce has gained considerable traction in the last few years. Within the e-commerce space, the B2C space in particular has been the interest of global heavyweights such as Amazon and Alibaba, which are active in multiple verticals in the online retailing space.

The B2C e-Commerce Market in China to grow at a CAGR of 30.62% during the period 2016-2020.

The seminar is prepared based on an in-depth market analysis with inputs from the expertise of European giant eCommerce provider Salmon Ltd.

COVERED IN THE EVENT

 The present scenario and the growth prospects of the B2C e-Commerce Market in China

 Trends of China eCommerce: WeChat, social application with online business, mobile commerce trends and customer behaviors.

 Cross border eCommerce in China

ABOUT HOST

Salmon is a global digital commerce consultancy – the largest in WPP’s network of companies. We define and deliver market-changing solutions and customer journeys for the world’s leading brands. Marrying outstanding creativity with technical know-how, and content with commerce, we help our clients transact more digitally, winning only when our clients win. Established in 1989, with operations in London, New York, Melbourne and Beijing, our clients include AkzoNobel, Argos, Audi UK, DFS, Halfords, Premier Farnell, Sainsbury’s and Selfridges, together trusting Salmon to run ecommerce platforms that generate more than £3 billion sales each year. How can we help you?

WPP GROUP

WPP Group is a world leading multinational advertising and public relations company. It is the world's largest advertising company by revenues, and employs around 190,000 people in 3,000 offices across 112 countries with more than 350 companies. It owns a number of advertising, public relations and market research networks, including JWT, Ogilvy, IMRB Millward Brown, Grey, Burson-Marsteller, Hill & Knowlton, TNS, Young & Rubicam and Cohn & Wolfe, Salmon etc.

Visit www.salmon.com or follow us on WeChat Official Account: salmonchina8899

Date：Thursday, June 16th, 2016

Time：18:30 - 21:00

Language：English

Price：Free to invited guests. / Event followed by a cocktail in Coffee area

Venue：Salmon Ltd. China. （赛欧曼中国） 、

Address：B608, Eagle Run Plaza, 26 Xiaoyuan Road, Chaoyang District, Beijing（北京市朝阳区霄云路26号鹏润大厦B608）

Online Registration From: http://viewer.maka.im/k/64TODI6E

Activity introduction: http://viewer.maka.im/k/TXMVMM80

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To RSVP please contact nhuang@salmon.com

Call: +86(10)84585868-813 / +86 13161867297

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